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MX Launches 3-channel BLU LED driver for UHD TVs
Date : 2019/06/04

MagnaChip Launches 3-channel BLU LED driver for UHD TVs


SEOUL, South Korea and SAN JOSE, Calif., June 4, 2019 -- MagnaChip Semiconductor Corporation ("MagnaChip" or the "Company") (NYSE: MX), a designer and manufacturer of analog and mixed-signal semiconductor products, announced today it has launched 3-channel BLU (backlight unit) LED driver for UHD TVs.

For high-resolution UHD displays, this new standard display product is designed to control the local LED dimming of up to 270 LEDs through a maximum of 90 LEDs per channel. In addition, it provides a dual dimming solution with Analog and PWM (Pulse Width Modulation) for efficient and stable LED dimming, which reduces power consumption and helps achieve a high contrast ratio in UHD TVs.

Analog dimming, a type of LED dimming technology, adjusts the brightness of the LED by controlling the amount of current flowing through the LED in a linear manner. With this solution, the LED color changes when the current fluctuates. By contrast, PWM dimming is a method to minimize the color change. MagnaChip’s new 3-channel BLU LED Driver is designed to selectively use analog or PWM dimming according to the image signal, thus providing the solution to realize high contrast ratio and power efficiency.

The BLU LED driver also provides for high current accuracy within ±1% tolerance by using the average mode of the current control technology. In addition, this product supports Low PWM Dimming by operating at 480 kHz High speed Switching Frequency to elaborately control the current in the dark area of the image with a narrow pulse width.

Other advantages of MagnaChip’s BLU LED driver are that it provides various circuit protection functions, including short-circuit protection and under-voltage lockout (UVLO) to attain high reliability. In addition, this product features over-duty protection, which keeps the PWM duty ratio (on/off ratio) constant. It also provides for current-sense resistor short protection, which prevents over-current from flowing into a specific area of the circuit. MOSFET drain-source short protection also detects and protects the shorts of the MOSFETs in the circuit.

YJ Kim CEO of MagnaChip said, “MagnaChip’s 3-channel BLU LED driver, which features low power and high contrast ratio, will enhance the product value of high definition UHD TV.” He added, “As the UHD TV market grows rapidly, we will continue to strengthen our display driver lineup by developing multi-channel BLU LED drivers that increase the number of channels as well as LED current accuracy.”

About MagnaChip Semiconductor
MagnaChip is a designer and manufacturer of analog and mixed-signal semiconductor platform solutions for communications, IoT, consumer, industrial and automotive applications. The company’s Standard Products Group and Foundry Services Group provide a broad range of standard products and manufacturing services to customers worldwide. MagnaChip, with about 40 years of operating history, owns a portfolio of approximately 3,000 registered patents and pending applications, and has extensive engineering, design and manufacturing process expertise. For more information, please visit www.magnachip.com.

CONTACTS:
United States (Investor Relations):
Bruce Entin
Entin Consulting
Tel. +1-408-625-1262
Investor.relations@magnachip.com

USA media / industry analysts:
Mike Newsom
LouVan Communications, Inc.
Tel. +1-617-803-5385
mike@louvanpr.com

Korea / Asia media:
Chankeun Park
Director of Public Relations
Tel. +82-2-6903-5223
chankeun.park@magnachip.com

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